![]() Most popular categories on Weibo are humor, fashion, and beauty. The promotions from KOLs get a lot of attention and engagement on the platform.Įvery day, around 130 million words are published and 1.5 million videos are streamed live on the platform. ![]() Young Chinese consumers, especially Generation Z, use Weibo to discover the trending brands. The ratio of males to females is about 47:33. About 48% of the users are between 30-39 years old. Most Weibo users are young with 30 percent of them under 20 years. It’s also popular with many non-Chinese speaking celebrities who use the page to reach out to their Chinese fanbase. Weibo hosts over 400 million business pages and news outlets. To see how AdChina.io can help you get started with advertising on top channels hassle-free create a free account today. Follow users and interact through direct messaging.ĪdChina.io has helped hundreds of brands reach the China market.Post stories, react with Emojis and browse through trending topics.Earn rewards through their reward system.Partner with Taobao for social commerce within the app.Post videos (now preferred by the algorithm).Live Stream (only limited to influencers, with the option for viewers to directly buy during a livestream).Use Weibo wallet to make payments within Weibo.Post with a 2000 character limit (Only first 140 characters are visible with a ‘See More’ option).Users can do the following activities with their Weibo mobile app – Read – 5 Things You Must Know About Weibo Social Media Platform in 2022 What Can Weibo Users Do With Their Account? Today’s Sina Weibo has elements of Twitter, Instagram, Facebook, and Medium. This made the platform much more similar to Instagram. And later, a feature to add up-to 9 images per post was released. ![]() In 2016, the character limit was increased to 2000. Users could post with a 140-character limit, mention or talk to other people using add hashtags as ‘#hashtag#, follow other users, re-post with and celebrities, brands and businesses could verify their account. When the platform was first launched, it resembled Twitter. Sina Weibo is used by the younger population of China looking for informational and trending content. ![]() Weibo is still very popular in China and the second biggest social media platform after Tencent’s WeChat. With so many Chinese media apps gaining popularity, one might wonder if Weibo is still relevant? Who uses Weibo? And, what does the platform look like? Today, the app has many more features that are comparable to Instagram, Pinterest, Reddit, and YouTube. It has since been overshadowed by the Chinese social media platforms that were launched later – WeChat, Toutiao and Douyin. At that time, it used to be the only social platform in China and was referred to as ‘Twitter of China’. It was launched by Sina Corporation in 2009. With over 573 million monthly active users, Sina Weibo is China’s biggest microblogging website and app. "The number of Indian nationals exploring the global workplace has been significant in the last two decades.The term ‘Weibo’ in Chinese means ‘micro-blog’. Over 87,000 Indians gave up citizenship till June this year: Jaishankar President Biden nominates picks Lisa Franchetti as first woman admiral to lead US NavyĪdmiral Franchetti has served on a series of surface vessels and has commanded a guided missile destroyer, a destroyer squadron and two carrier strike groups Stating that party supremo and former Prime Minister HD Deve Gowda has authorised him to take any final decision regarding the party, he said there is still time for Parliament polls to talk about it JD(S) says party will 'work together' with BJP in Karnataka Rescue operations by the National Disaster Response Force (NDRF) continued for a second day at the landslide-hit Irshalwadi in Raigad on Saturday Maharashtra CM Shinde to adopt kids who lost both parents in Raigad landslides Referring to Rajendra Gudha and his eventual dismissal from the Rajasthan government at the orders of Chief Minister Ashok Gehlot, she said, 'What is extremely alarming is that yesterdaya minister spoke up on crime against women in the state, he was unceremoniously dismissed' 'Mute Spectator': Union Minister Smriti Irani slams Opposition over video of women beaten, stripped in West Bengal
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